Brand Voice Development + Done-for-you Copy
​
Your business already has words. But are they recognisably yours without your name next to them?
A strong brand voice is recognisable standing alone. It sells your business even when the copy isn’t actively selling anything.
That’s what I build for you. Then I put it straight to work in the copy that matters most.
​
What:​ A collaboration that develops, then deploys your brand voice.
​
Deliverables -
​
PDF - BRAND VOICE BOOK:
​
- Brand Voice Guide: principles, tone by context, do and don’t lexicon, example lines, usage notes
- House Style Guide as the backbone to keep future copy consistent
- Website and LinkedIn copy
​
DONE-FOR-YOU:
- Website copy up to 10 pages (Home, Services, one Service detail, About, Pricing, FAQs, Contact, plus two support pages)
- LinkedIn copy: Headline, About, Company Page About and tagline to match
​​
How:
​​
- Quick intake form
- 30–60-minute discovery call to work out your identity, offer, and ICP
- Voice Guide drafted with sample copy for approval
- Revision*
- Rewrite of your key copy in the approved voice
- Revision*
- Sign-off
​
* Up to 2 rounds of edits
​
What this is:
​
Developing your brand voice and rolling it out across your key copy.
What I need you to have:
Clarity on your offer.
What this is not:
​
- Full brand strategy or naming
- Visual identity or site build
- Offer creation
- Infinite workshops or “finding your why” sessions
​
Timelines:
​
- Standard delivery: 7 to 14 days, scope depending
- Rush job by request
​
Price:
​
- From £2200 for Voice Guide, LinkedIn, and up to 10 website pages
- Rush fee and additional pages by discussion
Indistinguishable copy costs leads. Clarity pays for itself.
Next step
- Book a chat
- Not sure yet? Ask for the free triage audit and I’ll send you to the right service.
.png)
